Why I Joined Lance Bachmann on Exit Rich
As a 23-year-old founder of CoatingLaunch and HVACQuote.ai, I’m obsessed with building smarter systems that scale service businesses. When Lance invited me onto his Exit Rich podcast, I knew it was a chance to unpack what’s actually working (and what isn’t) for contractors who want to explode past the $1M mark.
ttps://www.youtube.com/watch?v=YNItWyAvYLwt o explode past the $1M mark.
Marketing Is Your Growth Engine
One thing Lance and I agree on: penny‑pinching on marketing is the surest way to stay small. I’ve been fortunate to manage millions in ad spend for home‑service clients, and every time we pull back, the pipeline dries up. On the show we talked about why serious players treat Google and Facebook budgets like fuel – not a necessary evil.
Mindset Over Hacks: Own Your Success
Lance loves to joke that “nobody wants to look in the mirror and admit they’re the reason their company isn’t growing.” He’s right. Growing from zero to seven figures isn’t about some secret algorithm – it’s about taking ownership of your numbers, your processes and your people. If you’re blaming the economy or your vendor every time leads slow down, you’re giving away your power.
Speed Wins: Follow Up Fast
Here’s something that blew a lot of listeners away: at LB Capital they touch new leads ten times on the first day and seventeen times in the first week. That level of follow‑up isn’t annoying – it’s respectful. It shows you value the prospect’s time and you’re willing to earn their business. In my own companies we’ve baked similar cadences into our CRMs to make sure we never leave money on the table.
Solving Problems with Smart Tools
The agency world taught me a ton, but I’ve always wanted to create assets that make our clients’ lives easier. That’s why we built HVACQuote.ai: to give homeowners an instant, transparent price for a replacement system without waiting for a call back. In the episode I shared how we’re using this tool to lower cost per lead, weed out tire‑kickers and help contractors close more deals.
What’s Next
I’m just getting started. Over the next year we’ll keep adding features to HVAC Quote and helping more contractors see marketing as an investment, not a gamble. If you’re a young entrepreneur or a seasoned operator who wants to talk shop, I’d love to connect. Feel free to reach out via my contact page or drop me a DM on Instagram.
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